Welfare before efficiency
Technology should strengthen care decisions—not flatten them into metrics or remove human responsibility.
Animal welfare infrastructure
The operating intelligence layer for a more connected animal welfare system.
ATLAS is being built to help animal welfare organizations turn fragmented information into coordinated, accountable action—without compromising human judgment, privacy, or the welfare mission.
01 / THE OPPORTUNITY
A system-level problem
Animal welfare runs on extraordinary people and disconnected infrastructure.
Critical context is scattered across tools, messages, spreadsheets, paper, and memory. As organizations and partner networks grow, that fragmentation makes continuity harder, learning slower, and good decisions more expensive.
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ATLAS begins with a simple premise: better-connected knowledge can help more people deliver better care.
02 / THE VISION
One shared operational picture.
A governed foundation for the organizations, people, partners, and physical environments that make animal welfare work possible.
- 01
Preserve operational knowledge as people, partners, and cases change
- 02
Connect care, field, facility, and organizational context
- 03
Give leaders a clearer view of needs, decisions, and outcomes
- 04
Help distributed partners coordinate without losing local autonomy
03 / RESPONSIBLE BY DESIGN
Capability is not authority.
The system is being shaped around explicit human oversight, auditability, privacy, and a welfare-first governance model.
Evidence with context
Important decisions need durable context, clear provenance, and an honest record of uncertainty.
Coordination without control
The goal is a stronger operating network: connected teams, accountable action, and better continuity of care.
BUILT FROM THE FIELD
Not a solution looking for a problem.
ATLAS emerged from direct experience inside animal welfare: managing care, coordinating partners, preserving institutional knowledge, and seeing where today’s tools stop short. That proximity keeps the product grounded in real constraints and real consequences.
04 / FOUNDING TEAM
Operators building for operators.
A complementary founding team spanning animal welfare, nonprofit leadership, systems design, engineering, operations, and organizational transformation.
CO-FOUNDER / PRODUCT & SYSTEMS
Kristina Chavez
Animal welfare operator and systems strategist translating field realities into a responsible, scalable product vision.
LinkedInCO-FOUNDER / ENGINEERING & OPERATIONS
Matthew Dempsey
Engineer and operator with a track record of turning complex workflows into practical systems teams can actually use.
LinkedInInvestor conversations
The public story is here. The detailed story is shared privately.
We’re preparing ATLAS for its next stage and welcome conversations with mission-aligned pre-seed investors and strategic partners.
Request the investor brief Detailed product, technical, financial, and IP materials are available only in appropriate private discussions.